Mentor Sessions were a new addition for the 2012 event and allow SXSW registrants to sign up with a well-established industry professional for a short one-on-one meeting to discuss career-related advice. These Mentor Sessions are extremely important because they will help formalize many of the networking processes that have happened organically at SXSW in the past.
The mentor program at SXSW EDU facilitates purpose-driven, one-on-one connections between experienced professionals and solution-seeking attendees.
During a mentor session, attendees sign up for a 12-minute, one-on-one meeting with a mentor of their choice. In February, the SXSW EDU mentor RSVP platform will open, allowing registrants to schedule mentor meetings.