How are artists chosen to play the Music Festival?

SXSW has a committee of people who listen to and grade the acts according to originality, technical ability, songwriting skills, career establishment, and overall artistry. Every application is graded and reviewed by multiple parties, then invitations are extended to those selected to perform.  As SXSW receives a large number of applications each year, it is unfortunately not possible to invite and accommodate every great act who applies.

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